In this article by Jay Baer and Amber Naslund, they cover some of the core themes discussed in their upcoming book, The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social. They argue that because of social media, everyone in a company is now involved in marketing. Rather than designate the responsibilities of managing a company’s social media presence to a single person, it’s becoming more important that every employee incorporate social media into their own skill set as a part of their job.
If I asked you why you aren’t on Twitter, chances are I know what you’re about to say.
“Why should I use Twitter? Isn’t it just Facebook with only status updates?”
Most people use Facebook primarily for one purpose: to stay updated on their friends. In other words, yes, Twitter is Facebook with only status updates…if you follow your friends.
Believe it or not, Twitter is different. Some use it to market their product/service and obtain new customers. Others, use the medium to get the latest news on the topics that most interest them. Heck, some people get jobs using Twitter (and also lose them too). I use Twitter predominantly for two reasons: to market my blog and to engage with other users who share the same interest as I do in social media.
If you’ve noticed some Twitter users who seem to tweet incessantly throughout the day, you’re not alone. Chances are, they are not actually tweeting themselves, but rather using some online tool to do the work. Case in point: @GuyKawasaki. The reason why I don’t follow him? Well, for one thing, he tweets about every 10 minutes. All the time. It never stops. Shudder.
Luckily, we can use these same malevolent tools to do some good. Namely, to take some of the load off updating your social media profiles.
Well, it’s finally here folks. The launch of Hack Social Media is here at last.
Allow me to introduce myself. My name is Tony Hue and I’m the founder of Hack Social Media. My background in social media started over a year ago when I started my first blog at LonePlacebo, where I wrote about technology and web design, among other things.
My goal for this site is to create a community of readers who are passionate about finding creative ways to utilize social media tools to meet their agenda. Please feel free to head on over to the About page where you can find an in-depth summary of my background. Or, check out my personal blog at TonyHue.com.
Throughout this first week, there will be at least one new blog post each day. From there, I’ll switch it to a regular posting schedule of 2 posts a week.
If you like to stay up to date on the latest posts, you can subscribe to the RSS feed here.
I’m so excited about the year ahead and have a ton of great ideas I hope to share with you. Let’s make 2011 a great year for Hack Social Media!
Hey, folks! Tony here. Just wanted to let you know that Hack Social Media is quickly approaching its launch day. But before I can release it into the wild, I need to complete some last-minute checks, finish the site’s design, and prepare some quality blog posts.
Below, I’ve covered a short list of questions to help get you acquainted in the meantime:
- What’s Hack Social Media about?
- Why the name “Hack Social Media?
- How can I stay updated?
- Any timetable set yet on a launch date?
Hack Social is your guide to social media productivity. With the help of regular tips and tricks, you can expect to find the solutions that will help you get the most out of Twitter, Facebook, and other social networks. Each post will emphasize and highlight new, and creative ways to be more efficient managing social media with your business or personal life.
To some, the word “hack” carries a negative connotation. I believe that it implies finding a novel way to approach a problem. The answer may not always be found inside a book, nor should the status quo always remain unchallenged. With hacks, we are constantly finding better ways to accomplish the same tasks.
If you like to start subscribing to Hack Social Media, there are 3 ways of doing so. If you’re a Twitter and Facebook addict like me, you can follow me on Twitter and become a fan on Facebook. Of course, you could also subscribe to the RSS feed.
Based on experience, deadlines make me procrastinate more so I’m going to simply declare that the site will launch by the end of this year. Hey, that’s only 3 weeks!
See you soon!