Facebook is like a refrigerator. You get bored and keep checking, but nothing ever changes.
— Will Ferrell (@itsWillFerrelI) April 27, 2011
With the recent update to Hack Social Media’s theme which you can read over here, you might’ve noticed that the time stamp on blog posts no longer display the actual date such as “December 12, 2011.” In its place are relative dates popularized by Twitter where tweets were shown with dates according to how long ago since the tweet was published(2 hours ago).
So if Larry Page is all big on social for Google now, did I miss him getting a Facebook page or Twitter account?
— Danny Sullivan (@dannysullivan) April 10, 2011
Backstory: For years, Google has struggled to produce a successful social product, ranging from Buzz, Orkut, and Wave. More recently, Google launched their +1 service which adds a button next to search results which allow users to click to recommend to their friends and family. Now, Google is ramping up their efforts in 2011 when Google CEO Larry Page announced to employees that their bonuses this year would depend on the performance of Google’s social strategy.
Facebook recently began rolling out a new version of Facebook Questions, which lets you ask a question on Facebook in the form of a simple poll. What should I eat for dinner? Where is the best place to buy books? Now, with Facebook Questions, anyone can easily answer your questions with a few clicks.
A recent study by Dr. Reynol Junco published in the Journal of Computer Assisted Learning examines the growing usage of social media amongst students and its effect on engagement and grades. The report details the semester-long study of a first-year seminar class for pre-health professional majors at Lock Haven University, where an experimental group using Twitter for class was pitted against a control group using a Ning message board. Basically, you know how this ends: the tweeters ended up with far better grades and were more engaged than the non-tweeters.
If you administer a Facebook page, you are probably familiar with Facebook Insights, the analytics software that details the performance of your Pages. But how about the likes and shares your website’s content is generating? With a simple line of code, you can painlessly start tracking how your content is being shared on Facebook.
A mere 5 years ago, Jack Dorsey (@jack), Biz Stone (@biz), and Evan Williams (@ev) founded Twitter. The service at that time was named Twttr and was purported as a group SMS tool people could use to broadcast and update their status to their network of friends. Since then, Twitter has seen its user adoption explode, with more than 140 million tweets sent each day, or approximately 1 billion tweets every 8 days. In addition, while it took approximately 18 months for the first 500,000 accounts to sign up, Twitter now sees about the the same number of accounts created every day.